What We Do


Making Decisions in a Fast-Changing World

We believe everyone has the right to take a pulse of everything, get insights to react quickly to change, and also proactively get ahead of developing changes. Our goal is to democratise AI/ML techniques so that anyone can stay on top of any topic of interest.

Moving from Data to insights quickly is critical for decision-making.

Over 7,000 Languages - So Many Voices In So Many Languages

Living Languages

Synapse AI gives you the ability to listen in on any topic from social media at scale using state-of-the-art language models (i.e. Transformer Networks) while adhering to privacy laws. A lot of social media listening platforms don't have as much coverage for underresourced languages.

* Figures retrieved July 2022. 

We focus on under-resourced languages in the EMEA region. Traditionally a lot of NLP research has focused on just 200 languages, which make up just 1% of the languages spoken worldwide. This lack of coverage can skew perspectives on topics without understanding our diverse opinions, which requires listening to these diverse languages.

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"Lack of coverage means a lot of customers will not be heard; even though they make up a major part of the world’s population and customer base for organisations."

Languages like Arabic (dialects), Yoruba, Romanian, Polish, Hausa, Igbo, Pigeon English, Czech, Malay, Estonian, Tagalog, Finnish, Amazigh, Swahili, and Tamil along with other languages spoken in various makeup more than 2 billion people worldwide.

The main insights we aim to. deliver:

  • Audience: Understanding the demographics of your customers.
  • Topics: Understanding of the topics that matter to them about your product. We only focus on Social Media content related to your brand. An Example of a topic is the battery life of Apple products.
  • Sentiments: Understanding what they feel about each topic, and how they feel about your competitors in this space.

Sneak Peak


See What type of Content is trending around your brand so you can build a more effective Marketing Campaign.

Other Things We Do

We also offer the following consulting services:

Data Solution Consulting & Development

You give us a business problem, and our Solutions Architect will delve deeper into the problem with you to understand your business needs and constraints. We then design and develop a customised data solution application that automates your processes using customised workflows. This allows your staff to work on more important things like getting insights by connecting the dots from the customised dashboard on your application. Our goal is to get you from Data to Insights in the shortest amount of time possible.

We realise that you might want to deploy this solution on-premise or do a hybrid deployment sometimes due to organisational or regional policies or regulations in your area that dictate where and how data is stored. We can collaboratively come up with a deployment that suits those needs.

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For more information, reach out to us at info@synapse-ai.io